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Linda J. List Summary Compelling writer with understanding of marketing strategies. High-level communication and expertise applied to the
production of user-friendly deliverables for communications, marketing, and training in media, design and technical industries. Expertise in instructional design for high tech: cutting edge products, software and engineering systems. Best practices for efficiency using modular approaches to subject matter development, information transfer, and repurposing of content. Ease of interface for linear, functional, structural, and system processes. Clarification by creating supportive and parallel streamlines. Specializing in E-Learning | Project Management | Technical Writing and Communication | Digital and Visual Media Applications | Coaching Authors: Interviews; Collaboration | Efficiency Techniques | Information Transformation and Design | Dialogue for Problem-solving | Instructional Design and Training Materials | Collaboration, Strategies and Planning | User and Customer Focus
Knowledge Engineering and Authoring | Business and Process Matrix Organization
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Communications in Fortune 100 and 500 Arenas ESPN, HBO, NFL, Superbowl, NSF, CNN, Apple, Amazon.com, U.S. Postal Service, IBM, Microsoft, Intel, Nortel,
Qualcomm, Kiplinger Institute, Scripps Research Institute, Conexant, SAIC, Hewlett Packard Infrastructures: supply chain management; customer relationship management; change management, problem management, administrative management, risk assessment, help; archives, assets, storage systems, security management, policies, procedures Systems: applications, development, processes; workflow optimization; specs; preps for Sarbanes Oxley (SOX) and ISO Training: knowledge bases for instructor-led and user computer-based training, manuals, policies and procedures Collaboration: subject matter experts, technical leads, and super users; scientists, programmers, and engineers; course developers and trainers; corporate, executive, program, product, and project managers Design: graphic, information, visual, layout, process, instructional, marketing, presentation, script, strategy, production Professional Experience Senior Technical Writer and Information Designer Project Contracts—2004–2008 Current and Recent Projects, San Diego, CA—Technical writing for hardware, firmware, software, cutting edge products and services (quick guides, manuals, product requirement specs, troubleshooting guides, test processes). Communications supporting project dependencies between departments (products, system, software, hardware, test engineering; program and executive management). Strategic organization, flow charts, matrixes, graphics, questionnaires, interviews, and presentations. Information Design Manager: instructional design and development of training materials; graphic elements: banners, logos, web pages design and layout. Advised, collaborated in strategic high level PowerPoint presentations. Web page information and graphics designed for training impact: written, edited, painted and illustrated with original high resolution images using 3D, special effects software. Qualcomm, San Diego, CA—Using software analyses, research and interviews, created IT Knowledge Management training materials, guides, and manuals for authors, analysts, and users. Developed groundbreaking web interfaces to train network applications customers; provided information design, content development, internal documentation, layout and navigation. Hospira, San Diego, CA—Technical writing projects for Quality Assurance and Tech Pubs, working with IT programmers, systems analysts, and test engineers; created user manuals, utilizing knowledge management applications. CoStar Group, Inc., San Diego, CA—Consultant Research VP, research managers, and training manager for new CoStar Enterprise CRM software system user manual, for ILT (instructor led training) of web-based real estate market research services. Scope analyses, knowledge transfers, information design, research, analyses, technical writing in Word—575+ pages. AMN Healthcare, San Diego, CA—IT infrastructure policies and procedures—custom templates—Sarbanes Oxley preparations. User manuals: workflows, new training curriculum: AMN Healthcare Compliance Documentation Management, Guides 1 and 2. Intuit, San Diego, CA—Training manuals for companywide IT infrastructure: software, hardware, design, development, production, networking, asset management, storage, help, and security. Book production: FrameMaker, Word, Freehand: interviews, software verification/validation. In-depth research: project scopes, content development matrixes. Instructional design for training and development: reengineering, process, risk assessments, administration, life cycle management, change, problem management. Knowledge transfer for ILT. Coached IT Technical Lead (Six Sigma Green Belt).
Sensormatic; American Dynamics (Division of Tyco International), San Diego, CA 2002–2003 Digital Video Security and Surveillance Systems, Digital Video Recorders (DVRs), Hardware, Software, Systems, Storage Technical publications (manuals, troubleshooting guides, tutorials) for leading products ($70M), Intellex Digital Video Management Systems (DVMS), Network Client (remote management software). Software and hardware: archive management, data storage, security management. Collaboration: engineers, software developers, product managers, technical support. Assembly drawings, schematics, diagrams, graphics. Six Sigma Project - Intellex Package Design/Unpacking Instructions: Black Belt Project Director kudos. Certified - “Professional Solutions Provider, Design, Install, Maintenance, Intellex Network Client Systems.” Conexant Systems, Inc., San Diego, CA 2001–2002 Senior technical writer: manuals, application notes, user guides and books in FrameMaker. Pulse, Corporate Headquarters, San Diego, CA 1997–2001 Leading electromagnetic components manufacturer. On marketing team when sales grew from $218 to $445 M.
Marcom Department served Corporate Communications, Product Marketing, Sales, and Engineering. Marketing Communications Specialist and Project Manager: technical writer, editor, graphic designer (technical drawing and illustration for e-commerce, Internet, Intranet digital and print publications): catalogs, data sheets, engineering specifications, application notes, white papers, training materials, and newsletters. Manuals for test engineering, manufacturing, design, and assembly; training materials; newsletter for PDM system (product data management); prepress and preflight software guidelines for Acrobat; Quark, Illustrator, Photoshop tips, steps for schematics, specs, ISO procedures, IT guides. Special projects—legacy software research (savings in thousands), new photo data-mining program; product and public relations photography. Vendor Management (print, photography)—cost controls and analyses, $80,000+ annual savings. MRI Commercial Real Estate Development, Corporate Office, Costa Mesa, CA 1995–1997 Senior writer, graphic designer: prospectuses, brochures, market research, proposals: developers, government, investment groups. Robbins Research International, Creative Department, San Diego, CA 1993–1995 Senior writer and graphic designer; research, reviews, endorsements, books, scripts, training manuals, journals for motivational speaker, author, coach. Media, seminars, VIP presentations, TV, stage, print. From in-depth interviews to final manuscripts. Focus Communications, San Diego, CA Engineering: Electronics, Semiconductor, Hardware, Software, Telecom, Environment. Medical; Health; and Media. PDI | Corporate communications; Amazon.com, U.S. Postal Service | Mac X and PC XP | Technical writer, editor, software manuals, online help | Multilingual Translations, Inc. | Marketing communications for company President | Greg Godek | Manuscript editor for bestseller author; book and proposal to major publishers | ESCO | Project manager, technical writer; QA Program; “Crucial to first ISO 9001 certification” | Foodmaker (Jack-in-the-Box) | Technical writer, editor, graphic designer; training manual for franchises | Fujitsu Systems | Technical writer, editor, graphic designer; training manual for Fujitsu’s national sales force | Scripps Research Institute, SAIC | Administrator, writer; National Science Foundation (NSF) Proposal; “Vital to our win!” | SAIC | Technical writer, graphic designer; proposals, military (Navy, Marines), commercial clients | Scripps Memorial Hospitals | Writer, graphic designer; training manual, National Hospital Board—“Essential to approvals!” | WASSCO | Writer, graphic designer; software manual, editorial manual for regional branches (800+ pages) | Norris Communications | Customer service; partnerships (IBM, Apple); for VP, Manager of Marketing of telecom devices | Johnson Controls | Writer, graphic designer; proposals, energy projects; collaborated with Engineering Managers | Metro News Agency | News reporter: SD Tribune, SD Business Journal, political, social, community beats | Crinco Investments | Communications director for CEO/Owner; technical research, business development proposal | Nobel Design | Sales, account executive, creative liaison; design services: events, media, commercials, films | Brian Paul and Associates | Market research, marketing (double digit $M), presentations for architects, master planners | Energy Calcs | Sales, writing, abstracts, presentations, scripts; State of CA Energy Credits, Assembly Bill 163 | Association for Holistic Health | Public relations and communications; medical and health care publications, seminars, newsletter |
Education and Technical Training Art Center College of Design: Illustration. SDU: Public Relations. San Diego State University: Project Management. UCLA: English Training: Hardware / Software Installation; ISO Quality Assurance; Efficiency Engineering; Dialogue, Problem-Solving Special: Prepress, Technical Drawing, Technical Illustration, Graphic Design, Photography Innovations for Expedites: Digital Interviews, Voice Recognition, File and Format Conversions, Knowledge Transfer, Fast-Tracking, Matrixes Software: FrameMaker, HTML, Quark, PageMaker, Freehand, Illustrator, Macromedia, Acrobat Pro, AutoCAD, Word, Photoshop, PowerPoint, Exponent Content Manager (web development), Concord, Q-Mon, Blackout Manager, HPOpenView, NetIQ, KNOVA (Knowledge Management)
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