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Market Manager
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female
45 years old
Atlanta, Georgia
United States
Salary: 0 USD/Yearly
Education: bachelor's degree
Relocate: No
Areas of Expertise: admin/office, business/mgmt, customer service
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Cheer1 has 1 contact(s)
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07/18/2008 11:20:27 |
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Cheryl C. Cole 4369 Burnleigh Chase Roswell, Ga. 30075 Home (770-992-1131) Cell (678-656-4748) chcole8@yahoo.comMARKET MANAGER A creative and skilled sales/marketing professional with leadership qualities and proven ability to manage key account relationships and large-scale projects. Experience with presenting to senior management, proficient in developing and improving sales for wholesale and retail operations. A confident manager with outstanding interpersonal, communications, negotiation and people management skills Summary of Qualifications· Management – Solid background in developing and executing sales and marketing plans. Hands-on sales manager with experience cultivating and maintaining strategic business partnerships. · Marketing – Proven ability to recognize and capitalize on market trends and assume bottom-line responsibility for strategic planning, pricing, market research and forecasting. · Team Building – Decisive team leader with extensive experience recruiting and hiring sales teams, developing talent and managing various customer service activities. · Communication – Persuasive communicator with well developed presentation and negotiation skills. Creative energetic planner, excellent communicator Career Accomplishments Ø Created new Sales support team for eastern division – implemented staffing and training Ø Wrote and designed new employee training and orientation program for departmentØ Managed an award winning team of Sales analyst and administrative staffØ Division Sales team achieved the highest gross sales volume. CORE COMPETENCIES | Budget Management | Incentives | Project Management | Training and Mentoring | | Customer Satisfaction | Leadership | Sales and Marketing | Team Building | | Employee Motivation | Operations Management | Strategic Planning | Problem Solving |
PROFESSIONAL EXPERIENCE M&M Mars, Inc. Atlanta, Ga (1988 – June, 2005) Sales Operations Manger, Atlanta, Ga (2001–2005) Information and Analysis resource for the Eastern Division Sales Team. Supported the senior sales staff with the bottom-up volume plan and activity set with top-down volume targets. Direct the work of support staff and determined standard measures and delivery dates to the Sales Managers in their assigned areas of responsibility.· Executed Business Analysis for cross-functional teams in eastern geographical area· Managed effective tracking mechanisms for new product introductions· Worked with sales services to ensure pricing, promotions, territory assignments and other key reference data setup to ensure order deduction and trade fund management systems to produce accurate customer orders, customer invoicing and trade spending· Managed business analyst sales team and administrative support staff Regional Broker Sales Manager, Atlanta, Ga (2001–1998)Responsible for controlling the marketing and selling functions within a four-state area involving the following activities:· Developing business relationships with each Broker office Vice President, Director Retail Sales, Retail Services Manager and District Manager including profitable sales volume and merchandising activity in Georgia, Alabama, Tennessee, & North Carolina.· Training the Brokers on the proper execution of M&M/Mars policies and procedures at retail, including retail standards, credit policy, administration, expectations, and the evaluation process.· Completing market coverage needs analysis and making recommendations for market expansions or alignment. Also worked with Account Managers and Account Representatives to set goals and track surveys. Territory Sales Manager- Atlanta, Ga (1998-1992)Developed promotional programs, corporate strategies, sales presentations, merchandising, negotiated sales agreements, pricing strategies, new product introduction, while maintaining a high level of customer satisfaction within the district.· Interfaced with district management of major accounts presented marketing and merchandising support plans and conducted extensive unit-level training. · Supervised and trained field management, sales and administrative staff in all appropriate marketing programs, policies and procedures.· Commended by executive management and clientele for developing innovative promotions and merchandising concepts that enhanced bottom line performance. · Awarded the ring club award for outstanding contribution in 1994. · Member of divisional team that achieved the highest gross sales volume in 1994. Broker Sales Division Coordinator – Eastern Division (1992 -1988)Provided support for Broker Division Director and Southeastern District Management throughout the nine states Southeast Division as Broker Division and Marketing Coordinator. · Granted expanded responsibilities for administering cooperative advertising budgets valued in excess of $3 million and managing all aspects of office operations including accounts payable, equipment vendor relations and human resources. · Awarded by executive management for establishing the Broker & Southern Divisions' first formalized budgetary tracking system that enhanced accountability of cooperative advertising expenditures. · Project Management – responsible for projects in department; implemented training, supervision and evaluation of support personnel. Coordinated all elements of travel, accommodations, catering, scheduling, itineraries and entertainment. Participated in planning for corporate presence during major trade shows and conventions. Philip Morris, USA St. Louis, Mo. (1976 – 1984)Territory Sales Manager -Accountable for servicing over 200 retail, wholesale and key accounts in the St. Louis metropolitan area. Responsibilities included special promotions, new product introduction, sales presentations to retail accounts, constructing floor and counter displays, securing planogram space, inventory reconcilement, distribution, and merchandising. Education and TrainingBachelors Business Administration - MarketingKennesaw University – Kennesaw, GeorgiaGeorgia Real Estate License Software Proficiencies Microsoft (Word, Excel, PowerPoint) Business Objects
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